Just a reminder to my EST clients, Facebook’s advertising scheduling system works in Pacific Time. So if you have a time-sensitive campaign, remember to adjust the start and end times to your target audience’s time zone.
Why Health Observance Days Are Important for Social Media Strategy
Health observance days are an important part of an effective social media strategy because they increase visibility, align with search behavior, and create structured opportunities for educational content. When used intentionally, they can improve engagement, support SEO, and contribute to long-term content consistency.