Healthcare Web Design Trends in 2025

Searching for web design trends for doctors, dentists, and hospitals? The healthcare industry continues to evolve rapidly, and websites play a critical role in bridging the gap between providers and patients. In 2025, healthcare and medical web design is all about innovation, accessibility, and user-centricity.

Digital Marketing Tips for Nonprofit Organizations in 2025

One thing is for sure: technology changes rapidly. And nonprofit organizations must keep pace to remain effective and connect with their audiences. In 2025, digital marketing offers nonprofits unparalleled opportunities to amplify their missions, reach supporters, and drive meaningful impact.

Tips for Video SEO: How to Boost Your Video’s Search Visibility

Without a doubt, video content is a vital tool for businesses and creators alike. However, creating high-quality videos is only half the battle—ensuring they are discoverable is just as critical. Video SEO is the process of optimizing video content to improve its visibility in SERPs.

How to create marketing videos with your iPhone

If you’re not already creating videos to promote your business or organization, then now is a great time to start. In this post, I’ll give 10 tips for producing quality videos with your phone. But first…

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Video SEO with Wistia

This is good news. I was disappointed when Wistia removed the SEO tools from their Free plan, but now SEO is back and supposedly better than ever. They also have a Basic plan for $25/mo. that allows you to remove the Wistia branding. However, if you want to add a CTA screen or email sign-up … Read more

Higher-Ed marketers, take a look at this

“students who are contacted by both email and direct mail are four times more likely to apply than those who are contacted only via email.” – AdWeek

SEO Doesn’t Exist in a Vacuum

This article from Search Engine Land is worth reading. SEO doesn’t live in a vacuum. To accomplish SEO goals, we often work with corporate leadership, designers, copywriters, and IT folks. SEO should be a core part of your digital marketing strategy. http://searchengineland.com/seo-cant-always-get-wants-can-223953

SEO Tools to Use Before Publishing a YouTube Video

Unless you’re a kitten or pop star, your business will likely get the most return from a “How To” video. People turn to YouTube when they have questions. With that in mind, take a look at this post from ReelSEO, 5 SEO Tools You Need to Use BEFORE Publishing a YouTube Video.

Top 10 Website Mistakes and What To Do Instead

Whether you currently have a website or you’re planning to build one soon, you need to understand common website mistakes a how to fix them. The following post covers 10 mistakes and suggested fixes for each. This is just an overview and not a definitive guide. However, these 10 points are a great place to start for anyone interested in improving their website.

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